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Things to Do in Dubai: Your Ultimate Guide to the City’s Top Attractions

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What to do in Dubai: the best attractions guide

Dubai is the Middle East’s crown jewel, where futuristic skyscrapers touch the desert sky and ancient traditions thrive alongside modern innovation. This modern city has world-record-breaking attractions, luxurious experiences and authentic cultural encounters that make it a travel destination like no other. The Burj Khalifa, Dubai’s most iconic attraction, holds many world records and is a symbol of the city’s ambition and innovation. From the world’s tallest building to traditional spice markets, visiting Dubai means a city that has transformed from a humble fishing village to a global tourism powerhouse. Whether you’re looking for architectural wonders, desert adventures or cultural immersion, Dubai delivers experiences that exceed expectations. This guide covers everything from iconic attractions and hidden gems to practical tips to help you make the most of your trip to this amazing city.

Key Points

  • Dubai has iconic attractions like Burj Khalifa (world’s tallest building), Dubai Mall and Palm Jumeirah artificial island that showcase the city’s boundary-pushing spirit. Must-try experiences are Desert Safari, Dubai Fountain shows and exploring traditional souks in Old Dubai that reveal the city’s heritage.
  • Reservations for admission to the Burj Khalifa and the Ain Dubai ferris wheel should be made 2-3 days in advance, and tickets to the Museum of the Future or Aura Skypool should be booked even a month in advance to avoid disappointment, especially during the high season when demand is highest. Attractions in Dubai are best booked on the Two Continents website.
  • Best time to visit outdoor attractions is early morning or evening to avoid peak desert heat that can reach 40°C during summer months. Dubai Marina, JBR Beach and Jumeirah areas offer stunning waterfront experiences and luxury dining with Arabian Gulf views. Planning ahead means you won’t miss out on the prime view opportunities that make Dubai bucket list experiences truly unforgettable.

Dubai Landmarks

Burj Khalifa: Reaching New Heights

Burj Khalifa is the tallest building in the world, measuring 828 metres, with three viewing points offering breathtaking views of the city and the Persian Gulf. On the 124th and 125th floors, there is the ‘At the Top’ viewing point with a multimedia presentation of Dubai's transformation, and on the 148th floor, there is the ‘At the Top SKY’ viewing point with exclusive amenities and an outdoor terrace, while the 154th floor is a VIP viewing terrace. Tickets to the Burj Khalifa must be booked at least 2-3 days in advance, as sunset spots sell out a week in advance due to high demand. The world's highest observation deck includes access to the world's fastest lifts and personalised service, which justifies the high price.

Dubai Mall: More Than Shopping

In addition to over 1,200 shops, Dubai Mall offers attractions that make it worth a visit even for those who are not interested in shopping. The Dubai Aquarium and Underwater Zoo is home to 65,000 marine animals and over 2.5 million gallons of water and is a mandatory stop for marine life enthusiasts. The Olympic-sized ice rink is a great escape from the desert heat. With nearly 80 million visitors annually, the mall is one of the most visited places in the world. Dubai Mall is also the largest shopping centre in the world, making it a must-see attraction. The mall features a VR park, a cinema complex and direct access to the Dubai Fountain shows, making it a destination rather than just a shopping centre.

Dubai Mall

Palm Jumeirah: Engineering Wonder

This artificial island, designed in the shape of a palm tree visible from space, covers an area of 560 hectares and is one of the largest land reclamation projects in the world. A monorail transports tourists through the palm tree, connecting luxury hotels such as Atlantis The Palm with a huge water park and the Lost Chambers Aquarium. The artificial island can be admired from above from the viewing terrace of The View - Palm Jumeirah. An 11-kilometre crescent-shaped breakwater protects the development from storms and creates exclusive waterfront properties and restaurants overlooking the Persian Gulf. Palm Jumeirah is one of Dubai's most iconic landmarks, showcasing the city's innovation and luxurious lifestyle.

Burj Al Arab: Sail-Shaped Luxury

The Burj Al Arab’s sail-shaped silhouette on its private island is synonymous with Dubai’s luxury. While entry is restricted to guests or those with dining reservations, the experience of dining 200 meters above sea level at Al Muntaha restaurant gives you access to this iconic building. You can also visit the Burj Al-Arab hotel, for example, as part of a package with a golden cappuccino.

Dubai Frame: Window Between Eras

Located in Zabeel Park, the Dubai Frame is a unique perspective through its 150-meter-high glass-floored bridge connecting two towers. This attraction literally frames views of old and new Dubai, a symbolic window between the city’s past and future. The Dubai Frame’s observatory has sprawling views that showcase the city’s transformation.

World-Class Views

Ain Dubai: Giant Wheel

The world’s tallest observation wheel Ain Dubai reopened in December 2024, with 38-minute rotations and 360-degree views of the Arabian Gulf, JBR coastline and city skyline. Each air-conditioned cabin can accommodate up to 40 people, with VIP and private options for enhanced experiences. Ain Dubai stands at 250 meters tall and is the largest observation wheel in the world.

Ain Dubai

The View at The Palm: Photography Heaven

From the 52nd and 54th floors of The Palm Tower, you can enjoy uninterrupted, unobstructed views of Palm Jumeirah, Bluewaters Island and Dubai Marina thanks to The View at The Palm. This attraction is designed for social media enthusiasts and offers interactive exhibits on the development of the area.

Burj Khalifa Observation Decks: Multiple Options

The iconic building’s observation decks have advanced multimedia displays about Dubai’s architectural achievements. Tickets use dynamic pricing based on demand and time of day, with sunset slots being the most expensive. You can buy them cheapest at the Two Continents store.

Free Viewing Options

Burj Park and the Dubai Mall terrace have great city and fountain views for free, making them perfect for budget-conscious tourists. These locations offer great view opportunities without the cost of paid observation decks.

Cultural Heritage and Old Dubai

Al Fahidi Historical Neighborhood

The Bastakiya quarter, dating back to the late 19th century, has traditional wind towers (barjeel) and narrow streets that will transport you back in time. The Al Fahidi Historical Neighborhood, previously known as the Bastakiya Quarter, is a piece of Dubai’s history. The Dubai museum, located within al Fahidi fort (the city’s oldest building from 1787), provides context about Dubai’s transformation from a fishing village to a modern city. Art galleries and cultural centers, including the Sheikh Mohammed Centre for Cultural Understanding, offer deeper insights into Emirati traditions and customs.

Al Fahidi

Gold Souk: Glittering Traditions

With over 350 retailers, the gold souk in Bur Dubai has competitive prices for authentic jewelry. The Gold Souk has around 20% of the world’s gold, making it a global hub. Dubai government regulations ensure gold purity standards, making it a trusted place to buy gold. Haggling is part of the traditional shopping experience and can get you great discounts.

Spice Souk: Aromatic Journey

Next to the gold souk in Deira, this souk fills the air with cardamom, saffron, dried lemons and frankincense. Dubai Creek is a lively and charming part of the city and a glimpse into its history. Traders offer samples while you haggle. The souk is best accessed by traditional abra boat rides across Dubai Creek for a few dirhams for an authentic water taxi experience. Riding an abra across the creek is a must-do in Dubai, a charming and affordable way to experience the city’s heritage.

Jumeirah Mosque: Cultural Bridge

The only major mosque in Dubai open to non-muslims, Jumeirah mosque offers guided tours about Islamic culture and architecture. Modest dress code: shoulders and knees covered, headscarf recommended for women.

Al Seef: Heritage Meets Modern

Along the historic creek, Al Seef combines contemporary and heritage architecture with riverside promenades, local dining, boutique shopping and seasonal cultural events celebrating Emirati traditions.

You can see all the most important attractions of Old Dubai on the Old Dubai guided tour.

Desert Adventures and Nature

Desert Safari

The best operators, such as Two Continents, focus on a unique experience and a dose of adrenaline combined with beautiful views during the Desert Safari. With this attraction, you can ride a quad bike on the dunes, jump around as a passenger in a sports jeep in the desert and have dinner in a Bedouin camp, taking beautiful photos at sunset. You can also choose a self-guided tour to admire the desert nature of Dubai. The Dubai Desert Reserve is a protected area that hosts many desert attractions, so all activities are sustainable. These include off-road vehicle rides with Arabian oryx and gazelles, traditional dinners in Bedouin camps, live cultural performances including belly dancing and astronomy sessions.

Desert Safari

Adrenaline Activities

Dune bashing and sandboarding, quad biking, camel rides and henna painting for thrill seekers and families. Dune bashing is an activity included in a desert safari in Dubai. Standard safari packages are 5-7 hours including pickup and drop-off, while overnight options offer stargazing and sunrise in the arabian desert.

Hot Air Balloon Adventures

Hot air balloon ride at sunrise in Dubai over the dunes, 4–5 hours, including transfer, AED 1,100 per person. Sometimes includes a gourmet breakfast and falconry displays.

Falconry Experiences

Traditional hunting heritage experiences focus on bird conservation and Emirati culture. The dubai desert conservation reserve requires all operators to follow sustainable practices, with wildlife tours limited to reduce ecological impact.

Choose Quality OperatorsLicensed operators through Dubai Tourism follow strict safety guidelines, while budget safaris often involve large groups and rushed schedules. Researching traveller reviews helps to find reputable companies that balance safety and authenticity.

Beaches and Waterfront

Kite Beach: Active Beach

In Umm Suqeim, Kite Beach has soft white sand, clear waters and Burj Al Arab views. Activities include kitesurfing, paddleboarding, volleyball, jogging tracks and food trucks creating a lively beach atmosphere.

JBR: Full Beach Experience

Jumeirah Beach Residence has a 7km boardwalk with international restaurants, beach clubs and shops. The beach area has lifeguard stations, shaded play equipment and cabana rentals while the promenade hosts year-round events and pop-ups.

Dubai Marina: Waterfront Luxury

This 3-kilometre-long city with artificial canals offers luxurious yacht cruises and sunset dinners in Dubai, including meals and entertainment. Dubai Marina is all about skyscrapers reflecting in the water, luxury yachts and restaurants. The illuminated skyscrapers make the evening experience even more unforgettable. This is the best neighbourhood to stay in, so accommodation in Dubai is worth choosing here, in private apartments from Two Continents.

Dubai Marina

Marina Walk: Evening Strolls

The landscaped walkway is perfect for evening socialising with city views and access to waterfront cafes and shisha lounges that capture Dubai’s cosmopolitan lifestyle.

Entertainment and Unique

Dubai Fountain: Choreographed Show

At the base of Burj Khalifa, the Dubai Fountain shoots water jets up to 140m high in shows choreographed to music and lights. The Dubai Fountain is a magical experience with its synchronized water, music and light show. Shows every 30 minutes from 6pm, 5 minutes long and attracting thousands of nightly visitors.

Ski Dubai: Winter Wonderland

The world’s third largest indoor ski slope at 22,500 sqm maintains -4°C temperatures year-round. Located in Mall of the Emirates, Ski Dubai is the Middle East’s first indoor ski centre, with five runs, freestyle snowboard zones, tobogganing and direct penguin encounters with equipment rental included.

Aquaventure Waterpark: Record Breaking

With over 105 attractions, Aquaventure Waterpark at Atlantis is the world’s largest waterpark as of 2025. Covering 55 acres, it’s also the largest waterpark in the UAE. Features include record-breaking waterslides, ziplines and the Lost Chambers Aquarium. Entry is included for Atlantis guests or available as day passes for other visitors. This waterpark has endless fun and adventure for all ages.

Wild Wadi: Arabian Adventures

Inspired by Arabian folklore and tales of Juha, Wild Wadi Water Park offers over 30 attractions, including the famous Jumeirah Sceirah slide (32 metres high) and large wave pools for all ages..

Global Village: Cultural Festival

Open November to April, this seasonal attraction has 90+ country pavilions with crafts, street food, cultural shows and live concerts. With over 7 million visitors annually, Global Village is an authentic cultural experience from around the world. It has pavilions representing more than 90 countries, a true celebration of global diversity.

Global Village

Food and Dining

Cultural Food Tours

Frying Pan Adventures offers culinary tours of old Dubai focusing on Emirati, Levantine, Persian and South Asian dishes for AED 435 per person. These tours include market visits and storytelling about dish origins, with tastings.

Time Out Market: Local Eats

In downtown Dubai, this 43,000 sqft market has 17 local vendor kitchens curating UAE food concepts under one roof. The market showcases the city’s culinary talent and offers sampling of multiple cuisines.

Traditional Emirati Breakfast

Heritage venues like Al Khayma Heritage Restaurant offer authentic morning meals featuring balaleet (sweet vermicelli and eggs), chebab pancakes and Arabic coffee that give insight into local food culture.

Rooftop Dining with Views

Restaurants like Atmosphere on the 122nd floor of Burj Khalifa and Ce La Vi at Address Sky View offer dining with city views and fountain show access. These venues require advance reservations and are premium priced for their unique settings.

Luxury Hotel Restaurants

Internationally acclaimed restaurants like Nobu at Atlantis and Ossiano’s underwater setting require strict advance booking policies. These restaurants have celebrity chefs and extravagant menus that represent Dubai’s luxury dining scene.

Day Trips from Dubai

Abu Dhabi: Capital City

Abu Dhabi is located 140 km south (1.5 hours by car) and offers cultural attractions such as the beautiful Sheikh Zayed Grand Mosque, which can accommodate 41,000 believers and has the world's largest hand-woven carpet. The Louvre Abu Dhabi showcases 12,000 years of art, and Ferrari World is an amusement park with amazing attractions for children and adults alike. The Qasr Al Watan presidential palace, the Etihad Towers observation deck and the Corniche waterfront promenade are further attractions. Abu Dhabi emphasises Emirati traditions and conservative social norms compared to the fast pace of life in Dubai. You can visit the most important attractions of Abu Dhabi in several ways: a full-day trip to Abu Dhabi with a group and a guide, a full-day trip to Abu Dhabi with a private guide and a trip only to the Sheikh Zayed Grand Mosque in Abu Dhabi. Separate attractions in Abu Dhabi, such as tickets to the Louvre or Ferrari World amusement park, can be purchased at the Two Continents store.

Abu Dhabi

Transportation

Day trip options include guided tours, taxis or intercity buses. Most tourists opt for organized tours that bundle mosque dress code guidance, fast-track entries and hotel pickups for convenience.

Cultural Differences

Abu Dhabi has a deeper emphasis on traditional values and more conservative public settings than Dubai’s modernity, so worth visiting for those seeking authentic Emirati culture.

Practical Tips and Transportation

Getting Around the City

Public transport in Dubai, supervised by the Roads and Transport Authority (RTA), is the cheapest way to get around the city and includes the metro, trams, buses, abra boats and the Palm Monorail. The Dubai Metro runs on two lines (red and green) every day, while trams serve areas such as Dubai Marina and Dubai Internet City, and numerous bus lines serve the entire city. To use most of these modes of transport, you need to purchase a NOL card (e.g. the silver card recommended for tourists), which can be topped up and is required to pay for travel. The cost of travel depends on the number of zones travelled, and the NOL card must be scanned at both the entrance and exit. There are also regulations in force on public transport, and violations such as smoking, eating, drinking or transporting animals (except guide dogs) are punishable by a fine.

Advance Booking

Popular attractions like Burj Khalifa, Ain Dubai, Atlantis Waterpark and luxury restaurants require online booking 2-3 days minimum, especially during winter season (November-March) when tourism peaks.

The best time to visit

Morning (before 10am) and evening (after 7pm) visits avoid crowds and desert heat. Midday sun can be intense, especially during summer months when temperatures exceed 40°C.

Dress Code

Modest clothing for mosques and cultural attractions: knees and shoulders covered, headscarves for women. Shopping malls and traditional areas often enforce similar standards, though beachwear is acceptable at hotels and beach areas.

Dubai Fountian

Money Saving Tips

If you want to save money on attractions and book a wonderful accommodation with a view of the entire city, take advantage of the travel packages to Dubai from Two Continents. The package includes attractive accommodation, an attractions package (Basic - 1 attraction, Medium - 3 attractions, Full - 4 attractions), standard insurance (cancellation insurance available) and English-speaking tour guide assistance throughout the trip.

FAQ

  • How far in advance should I book Burj Khalifa tickets?

Book Burj Khalifa tickets at least 2-3 days in advance, with sunset time slots requiring a week’s notice due to high demand especially during peak season.

  • What is the best time of day to visit Dubai’s outdoor attractions?

Early morning (7-10am) and late evening (7-11pm) is best for outdoor attractions. Avoid midday (11am-4pm) when desert heat can be intense.

  • Are there free activities to do in Dubai?

Yes, several free activities include Dubai fountain shows, public beach access, Al Fahidi neighborhood walk, traditional abra ride across Dubai Creek (AED 1-2) and souk browsing.

  • What to wear when visiting Jumeirah Mosque?

Women must wear long sleeves, long pants or skirts and headscarves. Men require long pants and sleeves. The mosque provides guidance and materials for visitors who need appropriate covering.

  • How long is a desert safari?

Standard desert experiences are 5-7 hours including hotel pickup and drop-off. Overnight safaris are 16 hours with sunrise return option for more immersive experience.

  • Is it worth taking a day trip to Abu Dhabi from Dubai?

Abu Dhabi day trips are worth visiting for cultural and historical immersion, especially for art and architecture lovers. Sheikh Zayed Grand Mosque and Louvre Abu Dhabi offer experiences not available in Dubai.

  • What’s the difference between the observation decks at Burj Khalifa?

The 124th and 125th floors (‘At the Top’) are standard observation decks, while the 148th floor (‘At the Top SKY’) and 154th VIP floor offer exclusive amenities, outdoor terraces and fewer tourists for a higher price.

  • How much should I budget for Dubai?

Mid-range travellers should budget AED 800-1,200 per day ($220-$330 USD) for moderate accommodation, attraction entries and meals. Luxury and shopping can add to daily costs. Dubai is a place where old meets new. From the world’s tallest building to traditional souks, there’s something for every kind of traveller. To make the most of your trip, plan ahead, know the best times and balance the iconic with the authentic.

Whether you’re into architecture, desert, luxury shopping or cultural experiences, Dubai never fails to impress. Start planning your Dubai trip today and don’t forget to book in advance to avoid missing out on the city’s top attractions.