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Which month has the biggest sales in Dubai?

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TwoContinents

TwoContinents

15 January 2026

Which month has the biggest sales in Dubai?

Dubai has been considered the shopping capital of the world for years, attracting millions of tourists eager for luxury, modern shopping malls, and exceptional bargains. Are there winter and summer sales in Dubai? How to plan your shopping in Dubai with discounts? You will find answers to these and other questions in the article below.

Dubai Sale Season - a shopping festival

The Dubai Sale Season is one of the most important commercial events in the United Arab Emirates, attracting shopping enthusiasts from around the world every year. The 2025/2026 promotions in Dubai are particularly popular, including both winter sales in Dubai and holiday season promotions organized as part of well-known shopping festivals.

Which stores participate in the Dubai sales? The answer is simple – practically all of them. From well-known clothing brands to electronics stores, luxury boutiques, and beauty salons. Modern shopping apps make it even easier to keep track of the best deals, discount coupons, and promotions available in specific shopping malls.

Is it worth going to Dubai specifically for the sales? Yes, it is, especially if you combine shopping with sightseeing and relaxation. Thanks to shopping festivals, the sale season is the perfect time to plan a vacation in Dubai. To this end, it is worth taking a look at the Dubai Guide, as well as our offer, which includes accommodation in Dubai, trips to Dubai, and attractions such as Desert Safari.

In which month are the sales in Dubai?

The biggest shopping frenzy occurs during several key periods of the year. When is the Dubai Shopping Festival? The most famous shopping festival has clearly defined dates, the Dubai Shopping Festival, which usually takes place at the turn of December and January. This is when Dubai attracts shopping enthusiasts from all over the world, offering branded products at exceptionally attractive prices.

In which month are the biggest sales in Dubai? The best months are November, December, January, February, and March. November sees the popular Black Friday in Dubai, while the winter months are a time of intense discount campaigns and seasonal promotions. Summer promotions in Dubai are equally popular, with discounts of up to 50% available in Dubai, especially in shopping malls and outlets.

Dubai is also famous for its competitive prices in selected product categories. Electronics in Dubai, especially during big sales, are 10-20% cheaper than in Poland, making the city a real paradise for fans of modern technology. Interestingly, daily costs can also be surprising – fuel in Dubai is much cheaper than in Poland, with the average price of gasoline at around AED 2.80 per liter.

Shopping in Dubai
Photo: Kent Tupas/ Unsplash

Where to shop in Dubai during sales?

When planning a shopping trip to the Emirates, it is worth knowing where to shop in Dubai during sales to take full advantage of the promotional season. The city is famous for its huge shopping malls and outlets, which regularly offer high discounts and attract tourists from all over the world. For many visitors, Dubai is a real paradise, and every shopaholic will find something for themselves here.

If you are wondering what the best outlet shopping in Dubai is, there are several options, both in the center of Dubai and on the outskirts of the city.

Bargains and discounts in Dubai's shopping malls - Mall of the Emirates and Dubai Mall

When planning your shopping during your vacation, it is worth paying attention to Dubai's outlets and shopping malls, which are famous for their attractive promotions throughout the year. The most popular are Dubai Mall and Mall of the Emirates, as well as Dubai Outlet Mall, where seasonal price reductions attract tourists from all over the world. This is where many people ask themselves - how much can you save on sales in Dubai? The answer is simple - a lot, because discounts often range from 30% to even 70%, especially during the biggest shopping festivals.

For fashion lovers, it is also crucial to know whether the promotions in Dubai include luxury brands. The answer is yes. The largest shopping malls are full of luxury boutiques and exclusive stores offering discounted designer clothing, accessories, and perfumes. Importantly, are there seasonal sales in Dubai's shopping centers? Yes, they are organized regularly, especially in winter and summer, making Dubai the perfect place for shopping sprees.

However, shopping in Dubai is not only about modern malls, outlets, and shopping centers, but also the unique atmosphere of traditional markets. The traditional souks in Dubai are the Gold Souk and Spice Souk, where you can find jewelry, spices, and souvenirs at attractive prices.

Questions and answers (FAQ)

1. Is it worth going to Dubai specifically for the sales?

Yes, it is worth it, especially if you combine shopping with sightseeing and relaxation. Thanks to the shopping festivals, the sales season is the perfect time to plan a vacation in Dubai.

2. Which month has the biggest sales in Dubai?

The best months are November, December, January, February, and March.

3. Do promotions in Dubai include luxury brands?

Yes. The largest shopping malls are full of luxury boutiques and exclusive stores offering discounted designer clothing, accessories, and perfumes.